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Blog

  • Cathleen Collins: Inside Government Relations

    Apr 16, 2019
    Apr 2019

    Government relations firms help connect big ideas from nonprofit organizations to the government officials who need them, driving funding and social change. This week, Momentum had the pleasure of welcoming someone with a wealth of experience at such a firm: Cathleen Collins, a Senior Vice President at Capalino + Company. Here are a few key…

  • Momentum Does the Body Project

    Mar 18, 2019
    Mar 2019

    Momentum took the short trip to Times Square to the headquarters of our client, the National Eating Disorders Association (NEDA), to participate in an experimental version of the Body Project. Backed by two decades of research and evaluation data, the Body Project is NEDA’s intervention program that confronts unrealistic beauty ideals and develops healthy body…

  • The Science Behind Storytelling

    Mar 11, 2019
    Mar 2019

    How often have you heard that your writing should “show, not tell”? It’s evergreen advice, but why? In a Communications Network seminar, social-change writer Jessica Blank broke down the neuroscience of storytelling and how your nonprofit can use character and narrative to connect with audiences. Humans are hardwired for narrative. Storytelling activates the mirror neuron…

  • My Internship Experience

    Oct 29, 2018
    Oct 2018

    When I first joined the Momentum team, I was anxious to see the kind of experience I would have here. If entering an award-winning agency at the “wisened” age of 19 wasn’t intimidating enough, it was my first major internship at a company that was not a start-up. I nervously took notes on my pad…

  • Specify and Simplify to Find Brand Clarity

    Oct 16, 2018
    Oct 2018

    Anna Laman shared her methods to guide clients toward brand clarity on October 11 during Momentum’s latest Lunch & Learn session. Drawing from her experience as a messaging advisor, she shared five steps to help individuals and organizations communicate who they are and what they do. Background What experiences has your client had, and how…

  • Latest in Education: Experience Works

    Oct 09, 2018
    Oct 2018

    Learning is a lifelong process, and many of the nonprofit groups we work with at Momentum center around cultivating knowledge and equal opportunity. With the 2018-19 school year in full swing, education is on everyone’s minds from policymakers to parents. Here are some recent developments in education and their impact on the workforce economy you…

  • National Intern Day Spotlight: Kristina Demou

    Jul 26, 2018
    Jul 2018

    This National Intern Day we caught up with our newest intern, Kristina Demou, to find out more about why she joined Momentum and why she loves PR. What made you want to intern at Momentum? I was attracted to the type of clients that Momentum serves because of my background working in-house for various non-profits. I also…

  • Sullivan Steps Up Gains Momentum

    Jun 01, 2018
    Jun 2018

    Sullivan Steps Up is a campaign dedicated to helping businesses and individuals in Sullivan County step up to economic opportunity. Momentum has been working with Sullivan County since January 2018 to bring this campaign to life, and it is now several months into its public-facing phase. It is our goal that by connecting the community…

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