On May 26, 2015 our office participated in the PR News Challenge by creating a 90-second video clip to describe a day in the life of PR. When brainstorming ideas for our video we decided to randomly ask Momentum and Colangelo & Partners employees, “What are you doing in PR right now?” Check out our…

1)      Twitter– The “internet’s cocktail party” as Gary Vaynerchuk has noted, is a key tool for listening and engaging with your audience. It’s easy to use the Twitter search feature to join conversations and find useful hashtags. While there are about 300 million tweets published each day, it’s fairly easy to make personal connections using…

Clients come and go, and it doesn’t help to dwell on losses, but analyzing how a loss occurred can lead to reassessment, adjustment and more business. In a new article for PR News, Momentum’s Jim Miller shares 5 mistakes that can lead to the loss of a client (Mistake #1:  Let it Slide), and 5…

Momentum Communications Group today won PR Daily’s 2013 Media Relations Award forBest Media Relations Campaign Under $100,000.  The award recognizes Momentum’s work on behalf of the Siemens Foundation and its signature program, the Siemens Competition in Math, Science & Technology. Momentum’s award-winning campaign put a media spotlight on STEM opportunities (science, technology, engineering and math)…

Momentum Communications Group was recognized today as the nation’s best nonprofit PR firm at the PR News 2013 Agency Elite Awards. The awards recognize the nation’s top PR agencies by practice area.  Momentum won the award for Best Work on Behalf of a Nonprofit/Association.  The agency was also nominated for Best Training/Education Program for its…

Graduating can be terrifying. You’re supposed to go out into the real world, get a job and become a functional member of society? After years of living in hoodies and sweatpants and waking up at 1 p.m.? (Think: itty-bitty baby bird being thrust out of its nest.) Possibly the scariest aspect of this ordeal is…

Tell me a story. It’s something we have all been saying in one form or another since we were very young.  The love of a good story lasts a lifetime.  It’s what drew me to reporting and what led me to a career in public relations. As a television reporter at the ABC affiliates in New…

The "Wall Street Journal" recently wrote that despite the airline industry’s challenges—shifty weather, high equipment costs and heavy government regulations, to name a few—airline pricing makes other businesses envious. The Journal conjured an alternate universe where everything from hotels to baseball teams were run like airlines. It’s a fun piece, and it got us thinking: what…