What social issues are worth a status or post on social media? In 2012, Oreo was one of the first brands to cause controversy in showing support for a gay cause. They posted a rainbow-stuffed cookie on Facebook in support of the annual Pride events. While over 157,000 people liked it, the post also caused outcries of boycotting the famous cookie. With just one opinionated Facebook…

In Public Relations, you are only as good as your pitch. Drafting, creating, and sending out content and ideas to the media is a process that becomes routine throughout your career.  But why is it a part of the job that public relations professionals continue to struggle with? Creating the “perfect pitch” is near impossible.…

From an interpersonal to a digital world There has been an undeniable shift in focus from interpersonal to digital communication after the rise of the Internet. This shift in preferences has led to a general loss of the personal connection and development of face-to-face interactions. Though the digital world has brought an abundance of new communication…

The Momentum team was inspired by our experience at the Communications Network conference in Seattle this month to create a survey for nonprofit communicators on how they utilize communications agencies and consultants. Answer our 5-question survey and help us tailor our offering to best serve the philanthropic community and amplify the voices of foundations and nonprofits.…