Want to create instant tension in a room full of nonprofit professionals?  Just mention the word “branding” and watch the sparks fly! Branding is a dirty word in some corners of the nonprofit community.  The discomfort isn’t hard to understand. Nonprofits are in the business of doing good for others. Self-promotion is perceived as a…

Our clients love op-eds.  It is true that our specialization (education and non-profit) lends itself particularly well to this form of expert opinion. It is equally true that an op-ed that offers fresh insights, suggests solutions, looks at an idea in a broad context, and stimulates our thinking and touches our hearts in the process,…