Teaching Matters

Position Teaching Matters as a national leader in innovative professional learning models that advance teacher effectiveness and improve student outcomes in high-needs schools.

Launch a media relations campaign to heighten recognition for Teaching Matters and its core programs among foundations, major donors and potential clients by positioning the CEO as a go-to authority on major issues impacting K-12 education and bringing press into schools to observe children benefitting from programs

  • With 40 hits, reached an audience of 200.9 million people in notable outlets like The New York Times, The Wall Street Journal, Forbes, Education Week and Sirius XM Radio
  • Increased visibility resulted in new donations to expand programs