
The recent federal government shutdown and the suspension of funding to SNAP — the program that feeds millions of Americans — was a particular challenge to our client, the West Side Campaign Against Hunger. But WSCAH rose to the occasion, and with help from Momentum, the news noticed.
Since shortly before Halloween, WSCAH appeared in 21 stories or broadcast segments. Several were picked up by national services like Yahoo! News and MSN, and news conference on the issue was covered by Spanish-speaking broadcast outlets.
Their work and ours resulted in nearly 28 million impressions. Thanks to extra pickups and reprints, the coverage saw an additional 209 million impressions.
Thank you to WSCAH for its work, which is more vital than ever right now. We’re glad this organization is getting the attention it deserves.